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 | | | | | Hallmark Magazine brings a new and affirmative voice to the universe of women’s magazines. WE MAKE A CONNECTION: We approach every story not just from the “how-to” point of view found in other magazines. Hallmark Magazine makes the connection to what we do and WHY WE DO IT. WE DON’T LECTURE: Most women’s magazine are a lecture: Lose weight, fix your marriage, raise better children, have a cleaner house. Not this magazine: We’re about WHAT WOMEN WANT TO EXPERIENCE, not what they have to do. WE’RE REALITY BASED: Hallmark Magazine celebrates real people, real emotions, REAL LIFE. Lisa Benenson Editor-in-Chief |
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